Death of Humour in Advertising

Birmingham’s Peach Panic – and the Death of Humour in Advertising

You can’t even joke about iced tea anymore. That’s what we’ve come to.

Lipton (@PepsiCo) had the audacity — the actual cheek — to post a jokey message saying their beloved Peach Ice Tea was being discontinued. “Rest in Peach”, they declared, with angel wings and hashtags like #RIPeach. A light-hearted April Fools’ gag posted early to avoid the usual bran…